I recently heard that Steve Jobs had played a bit role in a movie that Apple produced back in the 80's. It turns out that this "movie" was put together and shown to the Apple sales team when they were launching the Mac office software suite in 1985.
If you're interested in Apple, and its internal propaganda, it's definitely worth watching. Seeing Steve Jobs play the role of President Roosevelt isn't too bad either! (Jump to 5:25 for that).
As inspired as the sales team must have been coming out of watching this, I don't think the Lemmings ad that supported this software launch helped much. (Though it does work as a nice reminder of why ads shouldn't directly insult their target consumer.)
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